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TV TEM unified media monitoring operations across departments

TV TEM unified media monitoring operations across departments

TV TEM unified media monitoring operations across departments

TV TEM integrated monitoring, competitor analysis, and operational workflows into a centralized media monitoring platform.

TV TEM integrated monitoring, competitor analysis, and operational workflows into a centralized media monitoring platform.

TV TEM integrated monitoring, competitor analysis, and operational workflows into a centralized media monitoring platform.

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VoiceInteraction Team

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The process of content analysis and monitoring of all TV TEM channels and competitors became much easier.”

Introduction

TV TEM, one of Globo’s main affiliates in São Paulo, operated multiple local systems across several channels and departments. The broadcaster needed a centralized platform capable of consolidating operational workflows, monitoring broadcast quality, and supporting media analysis activities.

The organization was also looking to automate resource-intensive operational tasks such as clipping workflows and royalty reporting.

Challenge

Managing multiple systems created operational fragmentation across monitoring and analysis workflows.

The broadcaster needed:

  • centralized monitoring

  • unified operational workflows

  • competitor analysis

  • remote operational visibility

  • automation for clipping and reporting processes

The existing operational structure increased complexity for engineering and monitoring teams.

Solution

TV TEM implemented VoiceInteraction’s Media Monitoring System to centralize monitoring operations and unify workflows across departments.

The platform introduced:

  • hybrid monitoring architecture

  • competitor analysis workflows

  • centralized monitoring operations

  • remote multi-view capabilities

  • integration with captioning workflows

  • automated clipping and reporting support

The system also improved visibility across channels and operational processes.

Operational impact

The deployment improved workflow coordination and simplified operational monitoring activities across departments.

The broadcaster gained:

  • centralized operational visibility

  • reduced workflow fragmentation

  • improved remote monitoring

  • more efficient content analysis

  • streamlined operational processes

The remote multi-view functionality also became an important operational tool for distributed teams.

Key capabilities

  • Hybrid architecture

  • Centralized monitoring

  • Competitor analysis

  • Remote multi-view

  • Broadcast workflow integration

  • Automated reporting support

Conclusion

The Media Monitoring System helped TV TEM consolidate operational monitoring workflows while improving visibility and coordination across broadcast operations.

This article is currently being expanded from existing customer success material and may be updated later with additional workflow details or technical information.

The process of content analysis and monitoring of all TV TEM channels and competitors became much easier.”

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